Behind the Scenes…

FLOWER OF LIFE by Drew Brophy 2014 Sacred Surfboard SeriesSACRED SURFBOARDS VINTAGE SURFBOARD RE-PURPOSE PROJECT – Re-purposed 1970’s Classic Surfboards, painted using old-school airbrush techniques; mint condition, collectible, limited edition pieces of art and craftsmanship.  (Email info@drewbrophy.com for pricing.)

One of my most fun projects this year was painting six vintage, re-purposed surfboards brought to me by collector Jeff Eilers.  (SEE PHOTO SLIDE SHOW AT THE BOTTOM OF THIS POST, OF ALL THE SURFBOARDS.)

Jeff and his business partner, Erwin Spitz, had the idea to breathe new life into vintage, worn-out-beyond-repair surfboards, creating up-cycled pieces of art.

Jeff and Erwin have a process where they skin the fiberglass from old boards, repair the dings in the foam, and gently clean up the original shape.  For some of the boards, they even enlisted the glassing expertise of master shaper, glasser and artist Roger Hinds of Seal, Beach, CA.

It is an extreme amount of work to repair them but in the end they came out so well that they wanted to do something extra special with them.  Jeff and Erwin had a vision for these boards to reflect the time period they originally came from, the glory days of surfing during the late sixties and early seventies.

In the 1970’s I was just a little kid introduced to surfing for the first time, so my art has been greatly influenced by artists of that era.

With my recent studies of sacred geometry and the Unified Field Theory, I was excited to get my hands on these boards and explore what I could do with these new concepts.

Many people do not know that I got my start as an artist painting production surfboards in factories for some of the best surfboard makers in the world.

In those early years I had to master the craft of spraying boards with air guns and airbrushes.  It is a more technical job than artistic and in some ways very limiting.  I wanted to express my art more fully, and so I found a better way to paint surfboards by developing techniques using water based paint pens on top of glassed surfboards.

I soon became known for bringing a new style of painting to the surfboard market which was painting on the glass by hand with Uni Posca paint pens.  It changed the way surfboards were painted forever.  These techniques allowed me more creativity and gave others the ability to paint their own surfboards as well.

All of these years later, with the knowledge of tens of thousands of boards painted in every way possible, I was excited to revisit and improve upon my own airbrushing style.

This surfboard project was the perfect catalyst to do something really special, up-cycle old surfboards and keep them out of the landfill.  Cool old surfboards grace the ceilings of surf shops and surfers’ garages all over, but what about the ones that are just too beat up and ugly to care about?

Using all of my years of experience, I committed myself to painting something authentic and over the top for this project.  I created hand-made stencils for every board, incorporating symbols that speak to me these days; such as sacred geometry, chakras, om, yin-yang and the flower of life.

The boards are now completely re-purposed, in mint condition.

All six of these Sacred Surfboards turned out amazing; they came out better then we even dreamed of.  Each one tells a story and is reborn as a unique example of craftsmanship and art that will live on.

The first 6 of the series are released for sale today; if you are interested in adding a Sacred Surfboard to your vintage surfboard collection, email info@drewbrophy.com for pricing, or call 949-678-8133.

If you miss out on this first round, we are taking pre-orders and you can commission your own from our upcoming 2015 Sacred Surfboard Series.

Please, let me know what you think of the art in the comments below.

Life is Good – Drew

SEE ALL PHOTOS OF SURFBOARDS HERE:  Sacred Surfboard Art Surfboards

SoBe NO WAY DOWN Caption Campaign Sept 2014CASE STUDY: Sobe “Caption this” Painted Surfboard Social Media Campaign

CLIENT:  ThinkMotive Agency

WHEN:  September 2014

MISSION/SCOPE OF WORK:  Create an eye-popping piece of art, on a surfboard, to be given away as a prize for SoBe’s surfboard social media “Caption This” campaign on Facebook.

The surfboard was painted by Drew, live, during a meet and greet event at BC Surf Shop.

The artwork is a collaboration between Drew Brophy and professional surfer Sebastian “Seabass” Zeitz, painted during the Hurley Pro Surf Event.

Many fans showed up at the meet and greet and watched as Drew painted the surfboard and Seabass signed posters.  All enjoyed cold, delicious samples of SoBe in many flavors.

When the surfboard was painted, photos went on social media and SoBe fans were invited to submit their caption for the photo (shown above).  The best caption was chosen.

RESULTS:  Many fans engaged in the contest; a happy winner was shipped the painted surfboard.  SoBe did a cool thing.  Mission Accomplished!

 “I had the privilege of collaborating with Drew Brophy for a meet and greet event my brand was hosting in San Clemente.  Maria and Drew both were flexible with scheduling, professional, and extremely easy to partner with. For someone not connected to the surfing scene, Maria took the time to explain to me the details and brought her own creativity to the mix. Drew has the ability to easily generate a vision in his head and transfer that to his work….truly amazing.”  Brad Burns Sr. Account Manager, Think Motive

 

Surfboard-social-media-campgaing-Drew-Brophy and Sebastian Zietz SoBe Surfboard Painting

Embellishing RADIOACTIVE art print by Drew Brophy and Black Core StudiosI rarely do collaborations, and I never sell limited edition art prints.

But when skull artist Paul Crabtree, out of U.K.’s Black Core Studios, asked me to collaborate on a skull art piece for a limited edition of 25, I said, “why not?”

And I’m stoked on how it turned out!

This art piece, titled RADIOACTIVE, elicits a huge response from everyone who sees it.

It’s printed on 30″ x 30″ gallery-wrapped canvas, and I’m hand-embellishing some of them.

Only 25 are being sold; this is the first limited edition I’ve done in many, many years.

(They are almost sold out)

To order yours before they are all gone, call 949-678-8133, or order online at RADIOACTIVE LIMITED EDITION ART CANVAS.

(Or get the Radioactive t-shirt, here)

Order by October 31st and get $50.00 off – use coupon code “halloween” at checkout!

Drew painting 18' Fredrix Canvas Mural

Drew painting 18′ Fredrix Canvas Mural

A CELEBRATION OF SURF AND ART; WHAT DOES SURFING MEAN TO YOU!

Drew’s work as an artist takes him all over the world, partnering with communities to paint murals and create art inspired projects.

Now, Drew wants to combine the love for art, and San Clemente’s love of surfing, right here in his home town, during the Hurley Pro contest (the biggest, authentic surf event of the WCT)

Drew has put together a week-long celebration of Art & Surf for our community right here in San Clemente!

For 6 days, Drew will be painting a “movable mural”, 18 feet long, at different locations in town.  (2 of the locations have Brophy Poster Give-aways – See locations at bottom of this post)

 

MAKE AND TAKE:  The week will finish with an afternoon of “Painting with Drew” at San Clemente Art Supply Store.

It’s open to the public, and it’s free, thanks to the the generosity of Fredrix Canvas and SC Art Supply.  Bring your family and expose them to an afternoon of painting and creativity, for free!

This event coincides with the Hurley Pro surfing event, and the North Beach Art Walk.   On Friday, after you enjoy creating your own art, you can stroll the art walk.

During the week, Drew will be painting live and asking you to share “what is surfing” to you!  Your answer to that question is an entry into a drawing to win one of the Drew Brophy canvas art prints that will be given away on Friday, Sept 12, at SC Art Supply.

We hope you’ll join us, talk story, and tell us what surfing means to you!

FOLLOW THE PROGRESS OF THE MURAL PAINTING ON FACEBOOK HERE:  https://www.facebook.com/DrewBrophyArt

WHERE AND WHEN:

PAINT WITH DREW – Friday, Sept. 12th from 4-6 p.m. at SC Art Supply 1531 N El Camino Real, San Clemente, CA 92672  (San Clemente Art Walk begins at 6 p.m., so stick around and check out the art!)

Live Mural Painting Locations and dates:

  • SUNDAY 9/7:  San Clemente Pier 11 a.m. – 3 p.m.
  • MONDAY 9/8:  San Onofre State Beach, Dogpatch, 10 a.m. – 2 p.m.
  • TUESDAY 9/9:  LOWERS on the beach!  10 a.m. to 2 p.m.
  • WEDNESDAY 9/10:  Brophy ART POSTER GIVEAWAY and Live Mural Painting at B.C. SURF 222 N El Camino Real, San Clemente, CA 92672
  • THURSDAY 9/11:  Brophy ART POSTER GIVEAWAY and Live Mural Painting at ICONS OF SURF 710 N El Camino Real, San Clemente, CA 92672
  • FRIDAY 9/12:  LIVE MURAL PAINTING from 1 p.m. – 6 p.m.   and  Community Paint with Drew (FREDIX CANVAS PAINTING TABLES) from 4 p.m. to 6 p.m. – San Clemente Art Supply 1531 N El Camino Real, San Clemente.

Social Media Hashtags for this event:  #WhatisSurfing #DrewBrophy #FredrixCanvas #UrbanArt #SanClemente #Ungraffiti

Los Cabos Surfboard with Winner Coco Ho in Los Cabos Open of Surfing 2014CASE STUDY:  Los Cabos Open of Surf #CaboSurfSelfie Campaign Los Cabos Surfboard Promotion for Tourism Board by Drew Brophy May 2014

When:  May/June 2014

Client:  CIIC Agency for Los Cabos Tourism Board (Mexico)

Mission:  Drew Brophy to design and paint a “Los Cabos Surf” branded surfboard as fine art, for the promotion of the 2nd annual Los Cabos Open of Surf tournament event.  The Los Cabos Tourism Board and its AOR Carolyn Izzo Integrated Communications (CIIC) took it to the streets in three key US feeder markets.

SCOPE OF WORK:  Strategize and paint a visual of the lifestyle of surf and leisure in Los Cabos, with the finished product “fine art ready” for the winner of the women’s Los Cabos Surfing contest to take home.

The Los Cabos surfboard traveled throughout California, New York and Mexico City.  CIIC street teams invited people to take a selfie with the board and post it on Instagram, Facebook, or Twitter with the hashtag #CaboSurfSelfie. Those with public profiles were entered to win a trip to Los Cabos.

RESULTS:   25,000 to 30,000 people attended the tournament, up 30% compared 2013!

The contest drew more than 200 entries.  Between May 10 and June 17 the campaign drove more than 1 million impressions on the board of tourism’s Facebook page (with a reach of nearly 500,000 unique users); more than 431,500 Twitter impressions (with a reach of more than 255,000 unique users); and more than 2,000 Instagram likes.

Two earned stories ran – segments on WABC-TV in California and on Unvision’s Despierta San Diego. The board also appeared several times in crowd shots on Good Morning America on May 27.

Mission Accomplished.

MORE DETAILS:  For a detailed press release about this campaign, please read: Tourism board says it’s surf’s up in Cabo

To see examples of other branded surfboard paintings, check out:  http://drewbrophy.com/custom-art-board-examples/

Drew Brophy painting the Los Cabos Open of Surfing Surfboard

Drew Brophy painting the Los Cabos Open of Surfing Surfboard

Drew Brophy sketching the art onto the surfboard

Drew Brophy sketching the art onto the surfboard